1.

Explain Google Webmaster Tools?

Answer»
  • Submit and check a sitemap
  • Check and set the crawl rate, and view STATISTICS about how Googlebot accesses a PARTICULAR site
  • GENERATE and check a robots.txt file. It also helps to discover pages that are blocked in robots.txt by chance.
  • List internal and external pages that link to the site
  • Get a list of broken links for the site
  • see what keyword searches on Google led to the site being listed in the SERPs, and the click through rates of such listings
  • View statistics about how Google indexes the site, and if it found any errors while doing it
  • Set a preferred domain (e.g. prefer example.com over www.example.com or vice versa), which determines how the site URL is DISPLAYED in SERPs
  • Highlight to Google Search elements of structured data which are used to enrich search hit entries (released in December 2012 as Google Highlighter)[1]
  • Receive notifications from Google for manual penalties.



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