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Answer» The emergence of Post-Fordism and the new international division of labour : - A new international division of labour has emerged in which more and more routine manufacturing production and employment is done in the Third World cities.
- Nike grew as an importer of shoes.
- The company grew to a multinational enterprise, a transnational corporation.
- As costs increased production shifted to South Korea in mid-1970s. Labour costs grew in South Korea, so in the 1980s production widened to Thailand and Indonesia. In the 1990s we in India produce Nike.
- However, if labour is cheaper elsewhere production centers will move somewhere else.
- This entire process makes the labouring population very vulnerable and insecure.
- This flexibility of labour often works in favour of the producers.
- Instead of mass production of goods at a centralised location (Fordism), we have moved to a system of flexible production at dispersed locations (post-Fordism).
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