1.

After obtaining higher education in the United States, Ms. Chetna returns to India to start a new business named Revelations Ltd. and launches a new product which is already established in United Kingdom, Germany, United States, and Sweden but not in India. She recognises the need for that product in India by modifying and changing in terms of the consumers' needs in India and gets recognition. After seeing her success, more Indian companies try to enter the market with new substitutes. (i) Which advantage or benefit of understanding the business environment is indicated while seeing the success of Revelations Ltd.? (ii) As more companies enter into the market with new substitutes, which advantage of understanding the business environment do you think is applicable and how?

Answer»

After obtaining higher education in the United States, Ms. Chetna returns to India to start a new business named Revelations Ltd. and launches a new product which is already established in United Kingdom, Germany, United States, and Sweden but not in India. She recognises the need for that product in India by modifying and changing in terms of the consumers' needs in India and gets recognition. After seeing her success, more Indian companies try to enter the market with new substitutes.

(i) Which advantage or benefit of understanding the business environment is indicated while seeing the success of Revelations Ltd.?

(ii) As more companies enter into the market with new substitutes, which advantage of understanding the business environment do you think is applicable and how?



Discussion

No Comment Found