Case Problem Art auto company C Ltd is facing a problem of declining

1.	Case Problem Art auto company C Ltd is facing a problem of declining market share due to increased competition from other new and existing players in the maket. Its competitiors are introducing lower priced models for mass consumers who are price sensitive. For quality conscious consumers, the company is introducing new models with added features and new technological advancements.Identify the limitations of such plans.
Answer» Limitations of the above strategy can be (i) Shortage of funds. (ii) Shortage of technical professionals. (iii) Top level may not be competent enough to develop a suitable strategy. (iv) The company may not be successful in assessing the future plans of the competitors as compared to its own strategy.

Case Problem Art auto company C Ltd is facing a problem of declining market share due to increased competition from other new and existing players in the maket. Its competitiors are introducing lower priced models for mass consumers who are price sensitive. For quality conscious consumers, the company is introducing new models with added features and new technological advancements.Identify the limitations of such plans.

Answer»

Limitations of the above strategy can be

(i) Shortage of funds.

(ii) Shortage of technical professionals.

(iii) Top level may not be competent enough to develop a suitable strategy.

(iv) The company may not be successful in assessing the future plans of the competitors as compared to its own strategy.