1.

Define the Maslow's need hierarchy theory and its assumptions.

Answer»

Maslow's theory is considered very significantly as it highlights the needs of the people. 

He felt that within every human being, there exists a hierarchy of five needs.

(i) Basic Physiological Needs 

(ii) Safety or Security Needs 

(iii) Social Needs

(iv) Esteem Needs 

(v) Self-Actualisation Needs

Assumptions of Maslow's Theory:

People's behaviour is based on their needs. Satisfaction of such needs influence their behaviour. People's needs are in hierarchical order, starting from basic needs to other higher level needs. People are motivated by unfulfilled needs and once a particular need is satisfied, it ceases to be a motivating factor.



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