Entrepreneurial motivation is important to learn, as different individuals are motivated differ-ently and for the success of an enterprise. 

The following needs are to be focused to motivate an entrepreneur.

1. Need for Achievement: It implies a desire to accomplish something. In order to ac-complish the task, one can use the creativity, talent, organise physical resources, explore and use opportunities, overcome from the obstacles and attain a high standard.

2. Need for Power: It is the concern with influencing people or the behaviour of others moving in the same direction to attain the objectives. Need for power means authority required to control the activities of an enterprise.

3. Need for Affiliation, people to conform: It implies among other things, a tendency of the to the wishes and norms of those whom they value. Entrepreneurs are believed to be Iowan affiliation buy they should focus and trace the elements of affiliation for the successful career and for the development of standardised goods and services for others.

4. Need for Autonomy: It means a desire for independence and being responsible and accountable to oneself rather than some external authority for performance-: Everybody needs freedom to some extent as it is very difficult to take orders and work all the time as per the boss.