1.

Describe the benefits or importance of after sale services?

Answer»

1. Keeps the customers satisfied this helps in keeping the customers satisfied. It promotes proper communication of customer’s needs and wants to the product or service provider. This helps the organizations identify what their customers want and expect from them. Thus, they can offer their customers desired products that will satisfy their needs. 

2. Customer: The after sales service plays an important part in communicating customer needs and complaints to the provider so that the products and services can be improved accordingly. 

3. Reduces the cost of luring new customers. The cost of gaining new customers is far higher than retaining the old ones. Good customer service from a company helps to retain old satisfied customers, thus reducing the cost for attracting new ones.



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