1.

Discuss the following major pricing policies: a) Premium pricing b) Team pricing

Answer»

Premium pricing:

a) a.k.a. prestige pricing 

b) product is of supreme quality and unique features 

c) can give rich dividend when buyers are not price conscious Team pricing

a) companies sell a package for a price lower than they would charge if the customer buys all of them separately

b) a. k. a product bundling



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