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1. |
Distinguish between departmental store and chain store |
Answer» \tBasis of DifferencesDepartmental StoreMultiple shops1.Nature•There is one store with many departments.•There are several shops under this system and the shops are scattered over several places.2.Variety of Goods•Deals in a large variety of goods.•Deals in one commodity.3.Purpose•It provides all types of goods to satisfy all requirements of customers.•They meet only the limited requirements of customers.4.Customers•High class rich people.•Belong to higher and middle income groups.5.Advertisement•It is carried only locally.•The chain stores are organized on a wide scale or on a nation wide basis.6.Window display•Done in an artistic decorative style which is unique.•Done in an identical manner.7.Risk•Risk is more and concentrated on the store.•Risk is divided over all the shops.8.Credit facility.•May be allowed to reputed customers.•All sales are on cash basis.\t | |