| 1. |
Explain briefly the functions performed by a label? |
|
Answer» The various functions performed by a label are as follows: 1. Describe the product and specify its contents: One of the most important functions of labels is to describe the product, its usage, cautions in use, etc and specify its contents. 2. Identification of the product or brand: The other important function performed by labels is to help in identifying the product or brand. 3. Grading of products: Another important function performed by labels is to help grading the products into different categories. Sometimes, marketers assign different grades to indicate different features or quality of the product. 4. Helps in promotion of products: An important function of label is to help in promotion of the products. A carefully designed label can attract attention and give reason to purchase. 5. Providing information required by law: Label provides information required by law. |
|