Explain Buying and Assembling, as function of marketing.

1.	Explain Buying and Assembling, as function of marketing.
Answer» Buying : Buying is the first step in the process of marketing. It involves what to buy. what quality, how much, from whom, when and at. what price. People in business buy to increase sales or to decrease costs. Purchasing agents arc much influenced by quality , sen ice and price. The products that the retailers buy for resale are determined by the need and preferences of their customers. Assembling : After buying all the materials purchased it should be collected at a central place, it is called assembling. Assembling is required for all kinds of products whether they are agriculture product, consumer product or industrial product.

Answer»

Buying : Buying is the first step in the process of marketing. It involves what to buy. what quality, how much, from whom, when and at. what price. People in business buy to increase sales or to decrease costs. Purchasing agents arc much influenced by quality , sen ice and price. The products that the retailers buy for resale are determined by the need and preferences of their customers.

Assembling : After buying all the materials purchased it should be collected at a central place, it is called assembling. Assembling is required for all kinds of products whether they are agriculture product, consumer product or industrial product.

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