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Give one difference between Product Mix and Promotion Mix

Answer»
Product MixPromotion Mix
1. Product mix refers to a combination of various features relating to the product or service to be offered for sale.1. Promotion mix consist of all the activities aimed at persuading customers to buy the product.
2. Product mix consists of product range, branding, packaging and services.2. Promotion mix consists of advertising, personal selling, sales promotion and publicity.



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