Give the meaning and any three points of importance of advertising.

1.	Give the meaning and any three points of importance of advertising.
Answer» The American marketing association defines advertising as “any paid form of non-personal presentation and promotion of ideas, goods and services by an identified sponsor.” Following are the points of importance of advertising. i. Mass reach. ii. Enhancing customer satisfaction and confidence. iii. Expressiveness. iv. Economy.

Answer»

The American marketing association defines advertising as “any paid form of non-personal presentation and promotion of ideas, goods and services by an identified sponsor.” Following are the points of importance of advertising.

i. Mass reach.

ii. Enhancing customer satisfaction and confidence.

iii. Expressiveness.

iv. Economy.

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Give the meaning and any three points of importance of advertising.

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