How does joint venture helps in expanding market?

1.	How does joint venture helps in expanding market?
Answer» When a business unit undergoes joint venture with a business unit of a foreign country the market expands and even a new market may emerge. For example, when an Indian company enters into a joint venture with a foreign country, the market expands in India due to the new products, services, brand and strategies that the foreign country offers. Many companies who have already established market in their countries, after saturation join hands with enterprises of other countries for entering into new market and making profit.

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