How Often Should I Run A/b Testing?

1.	How Often Should I Run A/b Testing?
Answer» Perspectives vary on this one. There's a good CASE to be made for always testing and iterating on your site. Just be sure that each test has a clear purpose and will RESULT in a more functional site for your visitors and company. If you're RUNNING a lot of TESTS that are resulting in minimal outcomes or MINOR victories, reconsider your testing strategy. Perspectives vary on this one. There's a good case to be made for always testing and iterating on your site. Just be sure that each test has a clear purpose and will result in a more functional site for your visitors and company. If you're running a lot of tests that are resulting in minimal outcomes or minor victories, reconsider your testing strategy.

Answer»

Perspectives vary on this one. There's a good CASE to be made for always testing and iterating on your site. Just be sure that each test has a clear purpose and will RESULT in a more functional site for your visitors and company. If you're RUNNING a lot of TESTS that are resulting in minimal outcomes or MINOR victories, reconsider your testing strategy.

Perspectives vary on this one. There's a good case to be made for always testing and iterating on your site. Just be sure that each test has a clear purpose and will result in a more functional site for your visitors and company. If you're running a lot of tests that are resulting in minimal outcomes or minor victories, reconsider your testing strategy.

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