If a manufacturer achieves a breakthrough by developing a car engine, which can run on both petrol and disel, and this news is covered by televison or radio or newspapers in the form of a news item. It would be termed asA. publicityB. advertisingC. sales promotionD. personal selling

If a manufacturer achieves a breakthrough by developing a car engine,

1.	If a manufacturer achieves a breakthrough by developing a car engine, which can run on both petrol and disel, and this news is covered by televison or radio or newspapers in the form of a news item. It would be termed asA. publicityB. advertisingC. sales promotionD. personal selling
Answer» Here in question, the case is of publicity because the engine manufacturer would benefit from such dissemination of information about its achievement by the media but would not bear any cost for the same.