The globalisation affected Print Media :

• In India we have seen the circulation of newspapers grow. 
• New technologies have helped boost the production and circulation of newspapers. 
• A large number of glossy magazines have also made their entry into the market. 
• There is a rise in the number of literate people who are migrating to cities. 
• The needs of the readers in the small towns and villages are different from that of the cities and the Indian language newspapers cater to those needs. Dominant Indian language newspapers such as MalayalaManorama and the Eenadu launched the concept of local news in a significant manner by introducing district and whenever necessary, block editions using simplified and colloquial language. 
• The Indian language newspapers have adopted advanced printing technologies and also attempted supplements, pullouts, and literary and niche booklets. 
• Marketing strategies like consumer contact programmes, door-to-door surveys, and research have marked the growth of circulation.