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Instructions: For the following questions answer them individuallyThe legal term for brand is :1. Patent2. Licence3. Trademark4. None of the above

Answer» Correct Answer - Option 3 : Trademark

The correct answer is ​Trademark.

  • A brand is defined as a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.
    • The legal term for brand is a trademark.
    • A brand may identify one item, a family of items, or all items of that seller.
    • A brand is a known identity of a company in terms of what products and services they offer but also the essence of what the company stands for in terms of service and other emotional, non-tangible consumer concerns.

  • A patent is the granting of a property right by a sovereign authority to an inventor.
    • It is an official right to be the only person to make, use or sell a product or an invention.
    • This grant provides the inventor exclusive rights to the patented process, design, or invention for a designated period in exchange for a comprehensive disclosure of the invention.
  • A licence is an official permit to engage in a particular activity.


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