Adobe Illustrator is a vector based software. Vector images are made up of thin lines and curves, we know as paths. It uses mathematical FORMULAS, allowing them to be CLEAN & clear scaled and rescaled, it does not lose any image quality. The edges of each object or shape are STAY SMOOTH, clean and clear, this FEATURE makes ideal for companies logo, brochures, infographics, portraits, stationery, and packaging.

While raster images are made up of tiny squares called pixels, which can be easily seen by zooming the image. Raster images are known as bitmap images.

Adobe Illustrator is a vector based software. Vector images are made up of thin lines and curves, we know as paths. It uses mathematical formulas, allowing them to be clean & clear scaled and rescaled, it does not lose any image quality. The edges of each object or shape are stay smooth, clean and clear, this feature makes ideal for companies logo, brochures, infographics, portraits, stationery, and packaging.

While raster images are made up of tiny squares called pixels, which can be easily seen by zooming the image. Raster images are known as bitmap images.