Mable Company is engage in manufacturing of health powders and chyawanprash for domestic and export markets. Mable company has enjoyed a substantial market share and had a loyal customer following. However, it has been facing problems because they haven't been able to meet sales targets and the required customer satisfaction. Also, health market in India has grown tremendously and new players have come with better technology and pricing, thus, causing problems for the company. Mable Company plans to revamp their controlling systems and take other steps necessary to rectify the problems they are facing. (i) Specify (only those) steps in the conrolling that the company should follow to remove the problems it is facing. (ii) How can the company relate its planning with control in this line of business to ensure that its plans are actually implemented and targets are achieved. (Relate this in the context of the case)