1. Approaches, greets and offers assistance or direction to any customer who enters the dealership. 

2. Assists customers in selecting a vehicle by asking questions and listening carefully to their responses. 

3. Explains fully the product performance, application and benefits. 

4. Describes all optional equipment available for customer purchase. 

5. Utilizes dealership sales control and follow-up system. 

6. Exhibits high level of commitment to customer satisfaction. 

7. Introduces customers to service department personnel. 

8. Schedules first service appointment. 

9. Follows up on all post-delivery items, tag/title work, “we-owes”, and special requests to be sure that all customer expectations are met. 

10. Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction. 

11. Maintains a prospect development system. 

12. Reviews and analyzes actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively. 

13. Attends sales meetings. 

14. Maintains a well-groomed and professional appearance.