1.

Mention any four limitations of Advertisement.

Answer»
  •  Less Forceful : 

Advertisement is a non-personal form of communication. It is less effective for personal selling. 

  •  Lack of Feedback : 

The evaluation of the effectiveness of advertisement message is very difficult as there is no immediate and accurate feedback mechanism of the message that is delivered. 

  •  Inflexibility: 

Advertising is less flexible. 

  •  Inferior goods : 

If the commodities are of inferior and cheaper quality, they can’t sustain for long in the market through advertising.



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