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Q-237 What type of status updates would drive visitors to the company site? a. An update telling friends they hope to see them all soonb. A link to a new press release hosted on the company sitec. A link to a third party hosting a company press released. A picture of the CEO |
Answer» <html><body><p>How does creating a social network marketing plan differ from a <a href="https://interviewquestions.tuteehub.com/tag/traditional-711721" style="font-weight:bold;" target="_blank" title="Click to know more about TRADITIONAL">TRADITIONAL</a> marketing plan?• The brand image should be completely different for social marketing• The staff requirements and skill sets for social marketing are different• There is no need for a social marketing plan, but social marketing plan is required for traditional marketing• Other than the method of delivery, a marketing plan either way will be similar2. What non financial measure of marketing is important to track?• CEO performance• Number of new hires in marketing• Number of impressions• New customer acquisition3. What is a “vlog”?• Video Log• Video Blog• Log of blog activity• New technology to aid in blogging4. What are the four P’s of marketing?• Product, Price, Place, Promotion• Price, Popularity, People, Placement• Popularity, Product, Promotion, People• People, Price, Promotion, Placement5. What should a company post on Twitter?• New product launches• Significant company news• Occasional day to day <a href="https://interviewquestions.tuteehub.com/tag/posts-25660" style="font-weight:bold;" target="_blank" title="Click to know more about POSTS">POSTS</a> of interest• All of the above6. What would the marketing budget section of a marketing plan consist of?• The cost to write the plan• The expected <a href="https://interviewquestions.tuteehub.com/tag/costs-25578" style="font-weight:bold;" target="_blank" title="Click to know more about COSTS">COSTS</a> for each ad campaign based on the delivery method• The overall marketing budget for a year• The marketing personnel job descriptions7. What is the method for being linked to other users on LinkedIn?• Followers• Connections• Friends• Associates8. How often should a marketing plan be revisited?• Never, once written it is complete• As often as needed in order to revisit the plan of action and revise any new actions• At company board meetings• During the financial <a href="https://interviewquestions.tuteehub.com/tag/review-1188334" style="font-weight:bold;" target="_blank" title="Click to know more about REVIEW">REVIEW</a> of the company each month9. What place does Pricing have in marketing?• Higher prices guarantee a higher revenue stream• The company should actively market how much their products cost• Different pricing levels can be tested to see what elicits the best consumer response• Marketing based on the pricing level relative to competition is important10. Why is it important to post to a blog regularly?• It reduces the cost per blog post• Keep readers engaged and also gives search engines <a href="https://interviewquestions.tuteehub.com/tag/content-25493" style="font-weight:bold;" target="_blank" title="Click to know more about CONTENT">CONTENT</a> to index• It gives the social media marketing specialist something to do• It allows more chances for the company to put down the competitionI Hope It Is Help Full For You</p></body></html> | |