1.

Read the given statements about Positioning and identify the incorrect statement. a. Positioning helps to create a distinct position of the product in the market. b. Positioning can be done by using both tangible as well as non-tangible features. c. Advertising, publicity and word-of-mouth helps in creating brand positioning. d. Positioning involves making the goods available at convenient places.

Answer»

d. Positioning involves making the goods available at convenient places.



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