Answer» - When the exchange of information or ideas is in a written form is known as written communication.
- Written communication includes reports, letters, circulars, etc.
- Written communication is the most important and the most effective of any mode of business communication.
- The words written should contain specific meaning and should not confuse the reader.
- Letter, memos, notices, circulars, minutes are some common types of written communication.
The following are the merits of written communication: (a) Accurate and precise: - Written communication is drafted with great care.
- The communicator has to be accurate and factual as it is open to verification.
- Therefore written communication focuses greater on accuracy and precision.
(b) Re-read many times: - The receiver of written communication can read the message any time again in the future.
- He can re-read it till it is properly understood by him.
(c) Permanent record: Written communication becomes a permanent record of the organization and can prove very useful for future reference. (d) Documentary evidence: Written communication is acceptable as legal documents and as legal evidence also. (e) Wide access: Written communication is the best channel of communication for conveying information to people living in different places. (f) No need for personal contact: - It is not necessary for both parties to be available at the time of communication.
- Messages can be sent to the concerned person who can read when receives and gets spare time.
(g) Completeness: - Written messages are prepared with perfect knowledge related to the matter.
- So there is completeness in the message.
(h) Economical: - This method is economical when the receiver is far away from the business place.
- E-mails are the most popular method of written communication.
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