Saved Bookmarks
| 1. |
The modern era is an era of consumerism. A variety of hew goods are supplied in the market daily for the utility and comfortability of the consumer^. New food products, new fashion garments, decorative items, household gadgets, new means of transport, modern means of entertainment like-coloured television, video etc. ate being invent and produced continuously. Advertisement and publicity are being used at large scale to introduce or to make available these1 goods to the consumers. Now a days a consumer chooses his consumption material on the basis of attractive advertisements and publicity of different producers. In this way, they are exploited in many ways. To protect the consumers from such type of exploitation,” consumer protection measures have been started.(a) What is Consumer Protection ?(b) What is Consumer Education ? |
|
Answer» (a) Consumer protection means the protection of the buyers of consumers goods from the exploitation of the unfair trade practices of the producers. (b) To protect the intersects of the consumers, it is very much essential to educate them. It is with this view that the consumer’s week is celebrated throughout the country between March 15 and March 21 every year. During these days more stress is given on awareness among the consumers regarding their rights. The occassion is maiked by various exhibitions, seminars and street plays. Consumers are apprised of the possible unfair trade malpractice^ of short weights and measures, adulteration and the dike. |
|