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The reservation department plays a very important role in increasing the efficacy of the hotel. The data generated during the reservation process can be utilized to accelerate the facilitation of guest services and planning the activities of sales and marketing department. Enlist eight points to justify the vital importance of reservation in hotels. |
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Answer» 1. It maintains hotel occupancy records, which help the management to plan business strategies- change in room rates, renovation of rooms, expansion programs. 2. Sells the main product of the hotel (accommodation) 3. Generates customers for the other department 4. Provides important management information to other departments 5. Updates room availability record and thus maximizes the revenue generated from room bookings. 6. It prepares the housekeeping and front office for arrivals by communicating the arrival details taken at the time of reservation 7. It helps in planning the distribution of staff at the front desk 8. It provides the reservation data to the finance department, which forecasts the volume of business on the basis of confirmed reservations. |
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