1.

Typically, how much time or what percentage of your time do you allocate to user research and understanding your customers’ needs while product discovery phase?

Answer»

The answer MAY vary from person to person and organisation to organisation. If the person says that they spend 50% of their time on user research, that’s excellent. However, if a product owner says they spend 10% or less time, it’s not good. This means they are not doing ENOUGH customer EXPLORATION and feedback and MIGHT also be IGNORING changing market condition.



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