1.

What are the reasons of failure to close?

Answer»

1. Incorrect Attitude: Mental attitude of the salesman makes the difference between success and failure in closing the sale. If the salesman has faith and confidence in his abilities to convince a prospect to buy, he will have little difficulty in closing the sale. Self confidence, courage, perseverance more essential in closing. 

2. Inadequate presentation: An ineffective presentation is one which takes into account the need of the prospect and the Sales person keeps in mind those needs while preparing the presentation. 

3. Anticipating spontaneous reply from prospect: There are some salesmen, who consider deliberate persuasion as incorrect. At the end of the presentation most prospect need a push. Therefore the salesman sometimes needs to give a big push in order to close the sale.



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