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What Is Can-spam Act?

Answer»

The CAN-SPAM Act spells out the rules for EMAIL marketers, whether their intentions are GOOD or BAD. If you're sending emails for commercial use, you have to do the following:

  1. Include an UNSUBSCRIBE method.
  2. Actually unsubscribe someone when they request it, and do it in a timely MANNER.
  3. If sending for commercial uses, you need to include a physical address.
  4. While not explicitly banned, sending to people who have not opted in is discouraged.

The CAN-SPAM Act spells out the rules for email marketers, whether their intentions are good or bad. If you're sending emails for commercial use, you have to do the following:


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