1.

What is cognitive dissonance? Give an example.

Answer»
  • It emphasizes that the cognitive components of an attitude must be ‘consonant’ (opposite of ‘dissonant’), i.e., they should be logically in line with each other. 
  • If an individual finds that two cognitions in an attitude are dissonant, then one of them will be changed in the direction of consonance. 
  • (Or explained with the help of an example)


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