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What is mobile banking? What is the importance of mobile banking for banks? |
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Answer» Mobile banking is a system that allows customers of a financial institution to conduct a number of financial transactions through a mobile device such as a mobile phone or personal digital assistant. Advantages to Banks: • Control costs, removal of cost duplication • Cater to increasing online channel customers • Personalize customer interactions • Unparalleled convenience and proactive customer service • Cross selling |
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