What is telephonic marketing? Explain.

1.	What is telephonic marketing? Explain.
Answer» Telephonic marketing: A trade method where in potential customers are contacted through telephones and information and features about products is given and then sold is called telephonic marketing. If the potential customers show interest on telephone, the telemarketers take – their appointment and visit them at decided time. They then explain the product in detail and try to sell. This method is largely used for selling financial products like home loans, vehicle loan, insurance, credit cards, etc. Telemarketing is advantageous to customers as they can meet the sales executives at their convenient time and place. The products are demonstrated and sold directly by executives of companies i.e. without involving any middleman. Hence, they can sell the products cheaper and also offer discounts and schemes.

Answer»

Telephonic marketing:

A trade method where in potential customers are contacted through telephones and information and features about products is given and then sold is called telephonic marketing.
If the potential customers show interest on telephone, the telemarketers take – their appointment and visit them at decided time. They then explain the product in detail and try to sell.
This method is largely used for selling financial products like home loans, vehicle loan, insurance, credit cards, etc.
Telemarketing is advantageous to customers as they can meet the sales executives at their convenient time and place.
The products are demonstrated and sold directly by executives of companies i.e. without involving any middleman. Hence, they can sell the products cheaper and also offer discounts and schemes.

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