What Is Vertical Merger?

1.	What Is Vertical Merger?
Answer» In chain of distribution – there is a producer – then the wholesaler/ agent – retailer – buyer. If a SOAP producing company PURCHASES the company responsible for DISTRIBUTING its products – then it is vertical merger.Or a car manufacturing company purchases the company producing the TYRES is uses on its cars. In chain of distribution – there is a producer – then the wholesaler/ agent – retailer – buyer. If a soap producing company purchases the company responsible for distributing its products – then it is vertical merger.Or a car manufacturing company purchases the company producing the tyres is uses on its cars.

Answer»

In chain of distribution – there is a producer – then the wholesaler/ agent – retailer – buyer. If a SOAP producing company PURCHASES the company responsible for DISTRIBUTING its products – then it is vertical merger.Or a car manufacturing company purchases the company producing the TYRES is uses on its cars.

In chain of distribution – there is a producer – then the wholesaler/ agent – retailer – buyer. If a soap producing company purchases the company responsible for distributing its products – then it is vertical merger.Or a car manufacturing company purchases the company producing the tyres is uses on its cars.

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