1.

Who Is The Audience For Adobe Pagemaker 7.0?

Answer»

PageMaker continues to be a strong draw for new customers who want to present more polished COMMUNICATIONS.

These users include:

• The business marketing communications, sales, or administrative professional who must PRODUCE marketing plans, business reports, policy guides, and more. These users deal with corporate brand guidelines on the use of logos, typefaces, and other corporate IDENTITY elements. They are not design professionals themselves and have no TIME or budget to hire designers, but everything they produce must look professional and convey competence.

• The small office/home office (SOHO) producer who may need to create business cards and letterhead, project proposals, newsletters, brochures, direct mail, flyers, ads, and signage. They need polished materials to compete with the bigger guys, but don’t have MUCH time or training.

• The teacher, administrator, faculty member, or student in K-12 or college. Educators produce a mindboggling array of class materials, academic reports, grant proposals, course catalogs, brochures, flyers, newsletters, yearbooks, and the occasional thesis. Their design skills and budgets may be limited, but they still want to create good-looking materials.

PageMaker continues to be a strong draw for new customers who want to present more polished communications.

These users include:

• The business marketing communications, sales, or administrative professional who must produce marketing plans, business reports, policy guides, and more. These users deal with corporate brand guidelines on the use of logos, typefaces, and other corporate identity elements. They are not design professionals themselves and have no time or budget to hire designers, but everything they produce must look professional and convey competence.

• The small office/home office (SOHO) producer who may need to create business cards and letterhead, project proposals, newsletters, brochures, direct mail, flyers, ads, and signage. They need polished materials to compete with the bigger guys, but don’t have much time or training.

• The teacher, administrator, faculty member, or student in K-12 or college. Educators produce a mindboggling array of class materials, academic reports, grant proposals, course catalogs, brochures, flyers, newsletters, yearbooks, and the occasional thesis. Their design skills and budgets may be limited, but they still want to create good-looking materials.



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