Write short notes on Modem concept of marketing.

1.	Write short notes on Modem concept of marketing.
Answer» Modern Marketing: Its main motive is customer satisfaction that is building a relationship with MIS customer and is achieved through an integrated, corporate wide set of marketing activities. This technique understands the needs and desires of the customer and product is designed accordingly. In modern marketing, consumers are more conscious as well as cautious about the product they consume. Their expectations always keep on increasing; even their consumption habits are changed. So to cope up with, marketing managers need to have the latest information which will be met by the MIS. Simultaneously, there is a growing consumerism. Peoples are not passive. They don’t want to have any exploitation by the marketer. They are ready to agitate immediately, which not good on the part of any progressive and developing marketing firm. Therefore, marketing managers need to avoid. Thereby acquiring the latest information through MIS.

Answer»

Modern Marketing: Its main motive is customer satisfaction that is building a relationship with MIS customer and is achieved through an integrated, corporate wide set of marketing activities. This technique understands the needs and desires of the customer and product is designed accordingly.

In modern marketing, consumers are more conscious as well as cautious about the product they consume. Their expectations always keep on increasing; even their consumption habits are changed. So to cope up with, marketing managers need to have the latest information which will be met by the MIS. Simultaneously, there is a growing consumerism. Peoples are not passive. They don’t want to have any exploitation by the marketer. They are ready to agitate immediately, which not good on the part of any progressive and developing marketing firm. Therefore, marketing managers need to avoid. Thereby acquiring the latest information through MIS.

Write short notes on Modem concept of marketing.

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