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2] What does direct marketing mean? |
| Answer» <html><body><p><strong>Answer:</strong></p><p>Direct <a href="https://interviewquestions.tuteehub.com/tag/marketing-13446" style="font-weight:bold;" target="_blank" title="Click to know more about MARKETING">MARKETING</a> is a form of communicating an <a href="https://interviewquestions.tuteehub.com/tag/offer-1128996" style="font-weight:bold;" target="_blank" title="Click to know more about OFFER">OFFER</a>, where organizations <a href="https://interviewquestions.tuteehub.com/tag/communicate-924555" style="font-weight:bold;" target="_blank" title="Click to know more about COMMUNICATE">COMMUNICATE</a> directly to a pre-selected <a href="https://interviewquestions.tuteehub.com/tag/customer-25462" style="font-weight:bold;" target="_blank" title="Click to know more about CUSTOMER">CUSTOMER</a> and supply a method for a direct response. <a href="https://interviewquestions.tuteehub.com/tag/among-374776" style="font-weight:bold;" target="_blank" title="Click to know more about AMONG">AMONG</a> practitioners, it is also known as direct response marketing. By contrast, advertising is of a mass-message nature.</p></body></html> | |