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1.
Answer» Solution Ways of SUSTAINING the customers after hooking clearly explained in the fourth paragraph as " Once BANKS succeed in hooking customers with this VALUE proposition they MUST sustain their interest by introducing a simple and intuitive user application, ubiquitous access over mobile and other TOUCH points, and adopting a banking mechanism which is not only secure but also reassuring to the customer." Hence, our answer will be statement A and C.

Answer»

Solution

Ways of SUSTAINING the customers after hooking clearly explained in the fourth paragraph as " Once BANKS succeed in hooking customers with this VALUE proposition they MUST sustain their interest by introducing a simple and intuitive user application, ubiquitous access over mobile and other TOUCH points, and adopting a banking mechanism which is not only secure but also reassuring to the customer."

Hence, our answer will be statement A and C.

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