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Explain the disadvantages of skimming price method. |
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Answer» Disadvantages of skimming price method: 1. High promotional cost: In this method there is heavy expenditure on advertisement and other promotional techniques. All the entrepreneurs may not have such financial strength. 2. Short run; This method is applicable only till the competitors are not entering. As the competitors enter from window, the price skimming method has to leave from the door. 3. Innovation: Such method is applicable only to innovative products and ideas cannot be introduced for normal goods. |
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