1.

Outline In Very Broad Terms How You Would Create A Strategy For Say, A Public Interest Campaign?

Answer»

A good candidate will list at least some of the following CRITERIA:
A clear defining of the goals and objectives of the CAMPAIGN; identification of opponents; carrying out a SWOT analysis; imagining and playing scenarios; identifying primary and secondary targets; identifying allies; deciding what resources are REQUIRED (salaries, EXPENSES, other); devising tactics; DRAWING up an action timetable.

A good candidate will list at least some of the following criteria:
A clear defining of the goals and objectives of the campaign; identification of opponents; carrying out a SWOT analysis; imagining and playing scenarios; identifying primary and secondary targets; identifying allies; deciding what resources are required (salaries, expenses, other); devising tactics; drawing up an action timetable.



Discussion

No Comment Found