InterviewSolution
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What do you mean by remote market? How would you arrange a distribution system for the same? |
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Answer» Remote market is the form of market where the product is sold to greater distances, and deep inside the country i.e., rural area. The shops of such market are not in direct touch with the producers; also it takes time in reaching the products up to consumers. Distribution system for a remote market: Following procedure can be adopted for arranging distribution system for a remote market: 1. Appointment of dealer: Dealers will be firstly appointed by the producer through advertising and interview. 2. Deposit from dealers: For minimizing the risk a suitable amount can be taken as deposit from the dealers. 3. Target for dealers: Producers can enter into contract with dealers for a targeted sale. This may be for monthly target, half yearly target or yearly target. 4. Incentives for achieving target: Dealers achieving the target before the stipulated time can be rewarded by providing, incentives, gifts, free trips, etc. 5. Distribution centres: Regional distribution centres can be established at various place by the entrepreneurs. At these centres, sufficient stock of products can be maintained. Dealers can obtain the product from the nearest centre. 6. Monthly feedback: Entrepreneurs can obtain monthly feedback from dealers in order to monitor the sale procedure. After knowing their difficulties, the entrepreneur can sort out problems of the dealers. |
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