What do you understand by free samples ? What things do we have to con

1.	What do you understand by free samples ? What things do we have to consider while distribution them?
Answer» Free samples of low-priced and repeat sales items are distributed to selected people to gain consumer acceptance and to popularize the product. The sample may be distribute in the shop or door to door. This is an effective tool of sales promotion. It is particularly useful in introduction of new product. While distributing the free samples, things to be considered are : Sample should be truly representing the original product. Sample should be attractive and suitable for testing. On the samples, “not for sale” or “sample copy” should be printed to prevent its misuse.

What do you understand by free samples ? What things do we have to consider while distribution them?

Answer»

Free samples of low-priced and repeat sales items are distributed to selected people to gain consumer acceptance and to popularize the product. The sample may be distribute in the shop or door to door. This is an effective tool of sales promotion. It is particularly useful in introduction of new product.

While distributing the free samples, things to be considered are :

Sample should be truly representing the original product.
Sample should be attractive and suitable for testing.
On the samples, “not for sale” or “sample copy” should be printed to prevent its misuse.

Discussion

No Comment Found

Related InterviewSolutions

Discuss any five consumer-oriented sales promotion techniques
“Sales promotions are short-term incentives to encourage purchase or sale of a product or service.” Who said this?
Trade promotion is also known as : (a) Dealer promotion (b) Consumer promotion (c) Both (a) and (b) (d) All of these
Attractive, colourful and good attracts and induces a consumer to buy: (a) Labelling (b) Packaging (c) Motivation (d) All of these
This allowance is given to the trader on purchase of certain quantity of goods within a given period of time. It is known as : (a) Advertising allowance (b) Display allowance (c) Purchase allowance (d) None of these
What do you mean by allowance ? Explain its types.
What do you mean by sales promotion ? How it is different from advertisement ?Explain.
What is ‘contest’ in context to consumer promotion techniques ? State the types of contest that can be held.
Why is packaging important?
What do you mean by allowance ? Mention any of its two types.

What do you understand by free samples ? What things do we have to consider while distribution them?

Discussion

No Comment Found

Related InterviewSolutions

Reply to Comment