What does the marketing strategy of a company include?

1.	What does the marketing strategy of a company include?
Answer» Marketing strategy includes: 1. all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company. 2. the formulation, evaluation and selection of market-oriented strategies. 3. several strategies for growth and interrelated components called the marketing mix.

Answer»

Marketing strategy includes:

1. all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company.

2. the formulation, evaluation and selection of market-oriented strategies.

3. several strategies for growth and interrelated components called the marketing mix.

Discussion