InterviewSolution
Saved Bookmarks
InterviewSolution
| 1. |
What Is Rural Marketing? |
|
Answer» Rural marketing can be DEFINED as a function that manages all the activities involved in ASSESSING, stimulating, and converting the purchasing power of rural consumers into an effective demand for specific products and services and moving these products and services to the people in rural AREAS to create satisfaction and a better standard of living and THEREBY achieving organizational GOALS. Rural marketing can be defined as a function that manages all the activities involved in assessing, stimulating, and converting the purchasing power of rural consumers into an effective demand for specific products and services and moving these products and services to the people in rural areas to create satisfaction and a better standard of living and thereby achieving organizational goals. |
|