1.

What Is Telemarketing? State The Advantages Of Telemarketing?

Answer»

Telemarketing is a form of direct marketing. Here, marketer goes direct to the customer using telecom/ IT facilities. 

Advantages pf telemarketing are as follows:

  1. Telemarketing facilitates personalized contact though not face- to- face contact with PROSPECTIVE customers.
  2. COMPARED to mass marketing PROGRAMMES, it gives the marketer a better change to INFLUENCE the PROSPECTS.
  3. Telemarketing is less expensive compared to most other forms of selling.

Telemarketing is a form of direct marketing. Here, marketer goes direct to the customer using telecom/ IT facilities. 

Advantages pf telemarketing are as follows:



Discussion

No Comment Found