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What is therence between personalised media and massWhat setting agendas? |
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Answer» Personal media is any form of media designed for use by a specific person, in contrast to MASS media, which is any form of media designed for use by LARGE sets of people. Personal media can ALSO denote person-to-person communications, such as speech, gestures, mail, and telephony.Agenda-setting describes the "ability (of the news media) to INFLUENCE the importance placed on the topics of the public agenda". Agenda-setting is the manipulation of public awareness and concern of salient ISSUES by the news media. |
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