1.

Why is ‘r’ preferred to co-variance as a measure of association?

Answer»

‘r ’ is Perferred to co-variance as a measure of association because it studies and Measures the direction and intensity of relationship among variables.

It is due to the following reasons: 

1. The correlation co – efficient (r) has no unit.

2. The correlation co – efficient is independent of origin as well as a scale



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