Simply stated, there is a SIGNIFICANT increase of online SERVICES being accessed via mobile devices and there is an increase in online identity thefts. The GSMA has articulated the business case for Mobile Network Operators (MNOs) http://www.gsma.com/mobileidentity. In summary, it states that MNOs, with their differentiated identity and authentication assets, have the ability to provide sufficient authentication to enable consumers, businesses, and governments to interact in PRIVATE, trusted and secure ENVIRONMENT and enable access to services.

MNOs increasingly are interested in identity services currently being used online (i.e. login, marketing, post sales engagement, payments, etc.), to mitigate some of the PAIN points encountered in existing services, in order to meet the rapidly increasing market demand for mobile identity services.

Simply stated, there is a significant increase of online services being accessed via mobile devices and there is an increase in online identity thefts. The GSMA has articulated the business case for Mobile Network Operators (MNOs) http://www.gsma.com/mobileidentity. In summary, it states that MNOs, with their differentiated identity and authentication assets, have the ability to provide sufficient authentication to enable consumers, businesses, and governments to interact in private, trusted and secure environment and enable access to services.

MNOs increasingly are interested in identity services currently being used online (i.e. login, marketing, post sales engagement, payments, etc.), to mitigate some of the pain points encountered in existing services, in order to meet the rapidly increasing market demand for mobile identity services.