1.

How do you decide which keywords are good for your business?

Answer»

I decide the keywords based on the FOLLOWING points:-

  • The owner must THINK like a customer while creating a keyword list
  • Select particular keywords to target particular customers
  • Select generic keywords also to REACH to more people
  • Group the related keywords into ad groups
  • Pick the RIGHT number of keywords
  • Pick the precise number of keywords
  • Choose those keywords which relate to the websites or apps which customers generally see


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