1.

How Would You Ensure About Your Media Coverage?

Answer»
  • Allocate required MANPOWER to support the company's stall.
  • Working out the logistics plan on a whole.
  • Train the employees in customer service skills to enhance the maximum footfalls in the stall.
  • Collect the customer's information like name, address, phone number, email id etc. for CRM.
  • Measure and monitor the effectiveness of the event using simple feedback surveys.
  • Document the happenings during the event participation to overcome the gaps for future EVENTS in order to get the maximum out of it.
  • LAST but least, SHOWCASE the events participation with help of media planning for wider reach by means of product review, press release both online and offline etc. 
  • Negotiate stall rates with the organizing partner and finalize.
  • Evaluate the feasibility of internal events budget to justify the participation.
  • Prepare a blue print highlighting the outcomes and MEASURABLE objectives out of participating in this event.
  • Getting a formal approval from the authorities to sign off.



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